5 amazing graphic designer
Saul Bass was an American graphic designer and filmmaker, known for his work in the field of motion picture title sequences, film posters and corporate logos. He is considered one of the most influential designers of the 20th century, and his work is known for its simplicity, elegance, and use of geometric shapes.
Saul Bass began his career as a graphic designer in the 1940s, creating posters and title sequences for films. He was hired by the major Hollywood studios, and his first title sequence was for the film “The Man with the Golden Arm” (1955). He went on to create title sequences for a number of iconic films, including “Vertigo” (1958), “Psycho” (1960), “West Side Story” (1961) and “It's a Mad, Mad, Mad, Mad World” (1963).
Bass's title sequences were known for their innovative use of animation and typography. He used simple, geometric shapes and bright, contrasting colors to create a sense of movement and energy. He also experimented with different techniques, such as using stop-motion animation and creating abstract sequences that were inspired by the work of the Surrealists.
In addition to his work in film, Saul Bass also created corporate logos for a number of major companies. Some of his most famous logos include the Bell System logo, the United Airlines logo, and the Minolta logo.
Saul Bass’s style is considered as minimal and streamlined, which is typical of the modernist movement. He was heavily influenced by the work of the Surrealists, particularly by the work of Salvador Dalí. His work continues to inspire and influence designers to this day.
Paul Rand was an American graphic designer, best known for his corporate logo designs and his contributions to the development of the Swiss style of graphic design. He is considered one of the most influential graphic designers of the 20th century, and his work is known for its simplicity, elegance, and use of geometric shapes.
Rand began his career as a graphic designer in the 1930s, working on advertising and packaging designs. He quickly gained a reputation as a talented and innovative designer, and by the 1940s, he was working on corporate logo designs. He created iconic logos for a number of major companies, including IBM, ABC, and UPS.
Rand's logo designs are known for their simplicity and timelessness. He used basic geometric shapes, such as circles and squares, and limited his color palette to a few basic colors. He believed that good design should be functional and that logos should be easily recognizable and memorable.
In addition to his logo design work, Rand was also a writer and teacher. He wrote several books on design, including "A Designer's Art" (1985) and "Design, Form, and Chaos" (1993), and he taught at Yale University for many years. He was heavily influenced by the work of the Surrealists, particularly by the work of Salvador Dali and Rene Magritte, and he believed that good design should be rooted in the subconscious mind.
Paul Rand's style is considered as minimal and streamlined, which is typical of the modernist movement. His work continues to inspire and influence designers to this day, and his design principles are widely used in the field of graphic design. He is considered as one of the most important figures in the history of graphic design, and his contributions have had a lasting impact on the field.
Milton Glaser is an American graphic designer, best known for his iconic "I ♥ NY" logo and his contributions to the development of the New York School of graphic design. He is considered one of the most influential graphic designers of the 20th century, and his work is known for its bold colors, playful imagery and its ability to communicate complex ideas in a simple and direct way.
Glaser began his career as a graphic designer in the 1950s, working on advertising and packaging designs. He quickly gained a reputation as a talented and innovative designer, and by the 1960s, he was working on corporate logo designs. He created iconic logos for a number of major companies, including Brooklyn Brewery, and the famous “I ♥ NY”.
Glaser's work is known for its bold use of color and playful imagery. He often used hand-drawn elements and illustrated typography in his designs, and he was not afraid to experiment with different techniques and styles. He believed that good design should be rooted in the subconscious mind and that it should be able to communicate complex ideas in a simple and direct way.
In addition to his design work, Glaser was also a teacher and a writer. He taught at the School of Visual Arts in New York for many years and he wrote several books on design, including "Drawing Is Thinking" (2006) and "Art Is Work" (2000).
Milton Glaser's style is considered as bold and playful, which is typical of the New York School of graphic design. His work continues to inspire and influence designers to this day, and his design principles are widely used in the field of graphic design. He is considered as one of the most important figures in the history of graphic design, and his contributions have had a lasting impact on the field. His famous “I ♥ NY” logo remains one of the most recognizable and enduring designs of the 20th century.
Massimo Vignelli was an Italian graphic designer, best known for his contributions to the development of modernist graphic design. He is considered one of the most influential graphic designers of the 20th century, and his work is known for its simplicity, elegance, and use of grid-based layouts.
Vignelli began his career as a graphic designer in the 1950s, working on advertising and packaging designs. He quickly gained a reputation as a talented and innovative designer, and by the 1960s, he was working on corporate logo designs and redesigns of famous brands such as American Airlines and the New York subway system.
Vignelli's work is known for its simplicity and elegance. He often used grid-based layouts and a limited color palette in his designs, and he believed that good design should be based on clear and simple visual language. He believed that design should be rooted in the subconscious mind and that it should be able to communicate complex ideas in a simple and direct way.
In addition to his design work, Vignelli was also a teacher and a writer. He taught at the Rochester Institute of Technology and was a founding member of the design firm Unimark International, which was one of the first international design firms. He wrote several books on design, including "The Vignelli Canon" (2005) and "Design: Form, Function, Strategy" (2012)
Massimo Vignelli's style is considered as minimal and elegant, which is typical of the modernist movement. His work continues to inspire and influence designers to this day, and his design principles are widely used in the field of graphic design. He is considered as one of the most important figures in the history of graphic design, and his contributions have had a lasting impact on the field. He will be remembered for his influential work and for his contribution to the development of modernist graphic design and his unifying design principles.
Peter Saville: The Innovative Mind Behind Iconic Music Design
eter Saville is a British graphic designer, known for his pioneering work in the field of music design. He is best known for his iconic designs for the record label Factory Records and the band New Order. Saville's work is widely considered to be some of the most influential and important in the history of music design.
Saville began his career in the 1970s, working as a graphic designer for the record label Factory Records. He quickly made a name for himself with his innovative and iconic designs, which were unlike anything that had been seen before in the music industry. He was known for his use of minimalism, typography, and abstract imagery, and his designs often featured bold, contrasting colors and simple, geometric shapes.
Saville's most famous designs include the covers of New Order's "Power, Corruption & Lies" and "Technique" albums, which featured simple, geometric shapes and bright colors. He also designed the famous "Factory" logo, which was used extensively by the label and has since become an iconic symbol of the band New Order.
Saville's work was not limited to the music industry, he also designed for other mediums like fashion and advertising. He worked with brands such as Yohji Yamamoto, Calvin Klein, and Jil Sander.
Peter Saville's work has had a significant impact on the field of music design, and his influence can still be seen in the work of many contemporary designers. He is widely considered to be one of the most important figures in the history of music design and his designs continue to be recognized as iconic and timeless. His style, characterized by minimalism, typography, and abstract imagery, together with his use of bold colors and simple shapes, have become a reference for many designers, and his work continues to inspire new generations of designers today.
Timeline:-1978: He began working as a graphic designer for the record label Factory Records-1981: Designed the iconic cover for New Order's "Power, Corruption & Lies" album-1987: Designed the cover for New Order's "Technique" album-1990: Designed the famous "Factory" logo for the band New Order-2000s: Worked with brands such as Yohji Yamamoto, Calvin Klein, and Jil Sander-2019: Inducted into the Royal Designer for Industry.
